-
1 реклама, вводящая в заблуждение
1) Economy: misleading advertising2) Advertising: deceptive advertisingУниверсальный русско-английский словарь > реклама, вводящая в заблуждение
-
2 обманчивая реклама
Business: misleading advertisingУниверсальный русско-английский словарь > обманчивая реклама
-
3 реклама вводящая в заблуждение
Business: misleading advertisingУниверсальный русско-английский словарь > реклама вводящая в заблуждение
-
4 подмена (товара)
подмена (товара)
Тактика обмана путем выпуска рекламы или упаковки, вводящей потребителя в заблуждение и представляющей товар, услугу или бренд таким образом, который не соответствует тому, чем они являются на самом деле.
[Департамент лингвистических услуг Оргкомитета «Сочи 2014». Глоссарий терминов]EN
passing off
Deceptive practice involving misleading advertising or packaging that presents a product, service or brand to be something which it is not.
[Департамент лингвистических услуг Оргкомитета «Сочи 2014». Глоссарий терминов]Тематики
EN
Русско-английский словарь нормативно-технической терминологии > подмена (товара)
-
5 вводящее в заблуждение заявление
Advertising: misleading statementУниверсальный русско-английский словарь > вводящее в заблуждение заявление
-
6 впечатление, вводящее в заблуждение
Advertising: misleading impressionУниверсальный русско-английский словарь > впечатление, вводящее в заблуждение
-
7 дезориентирующее заявление
Advertising: misleading statementУниверсальный русско-английский словарь > дезориентирующее заявление
-
8 ответ, вводящий в заблуждение
Advertising: misleading answerУниверсальный русско-английский словарь > ответ, вводящий в заблуждение
-
9 этикетка, вводящая в заблуждение
Advertising: misleading labelУниверсальный русско-английский словарь > этикетка, вводящая в заблуждение
-
10 вводящая в заблуждение и недобросовестная реклама
Business: misleading and unfair advertisingУниверсальный русско-английский словарь > вводящая в заблуждение и недобросовестная реклама
-
11 дезориентирующий
1) Advertising: misleading2) Patents: deceptive -
12 обманчивый
1) General subject: deceitful, deceptive, delusive, fallacious, false, illusive, illusory, lying, misleading, slippy, sophisticated, specious, trick, tricksy, blinkered2) Rare: deceptious3) Law: colorable, colourable4) Oil: bastard5) Advertising: catchy6) Aviation medicine: delusional7) Makarov: delusory, elusory, fallible (об ощущениях)
См. также в других словарях:
misleading advertising — deceptive advertising Advertising that, although not strictly untrue, leads consumers to less than accurate conclusions. Intentionally misleading consumers is an extreme form of misleading advertising and is against the advertising standards code … Big dictionary of business and management
misleading — misleading, deceptive, delusive, delusory all mean having an appearance or character that leads one astray or into error. Misleading is the general term applicable to something which, intentionally or otherwise, leads one away from the right… … New Dictionary of Synonyms
misleading — UK US /mɪsˈliːdɪŋ/ adjective ► causing someone to believe something that is not true: »The instructions were confusing and even misleading in some cases. misleading advertisements/advertising/adverts »The credit company has been criticized by the … Financial and business terms
Advertising Standards Authority (United Kingdom) — The Advertising Standards Authority (ASA) is the independent self regulatory organisation (SRO) of the advertising industry in the United Kingdom. The ASA is a non statutory organisation and so cannot interpret or enforce legislation. However,… … Wikipedia
misleading — 01. Their advertising is somewhat [misleading] because they suggest that they will pay the taxes, but actually, the price is so high that it includes the cost of the tax anyway. 02. The politician [misled] the public into thinking he would reduce … Grammatical examples in English
False advertising — or deceptive advertising is the use of false or misleading statements in advertising. As advertising has the potential to persuade people into commercial transactions that they might otherwise avoid, many governments around the world use… … Wikipedia
Comparative advertising — is an advertisement in which a particular product, or service, specifically mentions a competitor by name for the express purpose of showing why the competitor is inferior to the product naming it. Comparative advertising, also known as ‘knocking … Wikipedia
National Advertising Review Council — NARC Type Trade organization Industry Advertising Founded 1971 Headquarters United States Website http://www.NARCpartners.org … Wikipedia
deceptive advertising — False and misleading advertising. Advertisement which contains any assertion, representation or statement of fact which is untrue or misleading. Where the public are not cautious or watchful in their buying habits and are likely to be misled, the … Black's law dictionary
deceptive advertising — False and misleading advertising. Advertisement which contains any assertion, representation or statement of fact which is untrue or misleading. Where the public are not cautious or watchful in their buying habits and are likely to be misled, the … Black's law dictionary
National Advertising Division of the Council of Better Business Bureaus — National Advertising Division (NAD) of the Council of Better Business Bureaus USA A self regulatory agency established by the advertising industry to help maintain truth and accuracy in national advertising. The agency is managed by the Council… … Law dictionary